Dixa is a cloud-native agentic customer service platform that centralizes all customer communication channels (email, live chat, phone, WhatsApp, and social) into a single unified conversation layer. The platform's Conversation Engine handles intelligent routing based on agent skills, language, VIP status, and custom rules — all configurable via a visual, no-code automation builder. Mim, the AI agent, learns from an existing knowledge base and is capable of executing transactional actions (returns, refunds, order changes) end-to-end. The platform exposes an API for developer integrations and offers native connectors to major ecommerce tech stacks. Dixa's Discover module automatically scores every conversation against configurable QA criteria, surfacing coaching opportunities and trend signals without manual review.