Clay vs HubSpot AI

Side-by-side comparison of Clay and HubSpot AI: pricing, features, API access, and community ratings.

AI comparison summary
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Clay
Clay

AI-powered lead enrichment and outreach — auto-research prospects from 100+ data sources.

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HubSpot AI
HubSpot AI

AI woven throughout HubSpot CRM — content generation, predictive lead scoring, and conversation intelligence.

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Category
Marketing & sales
Marketing & sales
Pricing
Freemium
Freemium
Starting price
USD 149/mo
USD 15/mo
Free tier
Audience
All audiences
All audiences
API available
Open source
Self-hostable
Model provider
OpenAI / Anthropic
OpenAI / HubSpot
Founded
2021
2006
Headquarters
San Francisco, US
Cambridge, US
Key strengths
  • ·100+ data sources
  • ·AI enrichment
  • ·personalized outreach at scale
  • ·waterfall enrichment
  • ·CRM-native AI
  • ·lead scoring
  • ·email generation
  • ·SEO recommendations